Led branding and experiential creative for Indie Retail Fest, Faire’s first-ever integrated campaign focused on celebrating small businesses and bringing our new mission to life.

Indie Retail Fest highlighted the retailers and local community in Denver, Colorado, showing our customers and the public that when we shop small, big things happen in our neighborhoods. We hosted a Retailer Summit on Day 1, where we welcomed local retailers to network, learn, and get inspired. Day 2 was a fun-filled Shop Crawl on Tennyson Street with 17 participating retailers and over 1,000 attendees, ending in a block party celebration at a local brewery.

Agency: G7 Marketing
Photography and Videography: Aaron Wojack